Francine M. Foster (Franki)
Address: 1105 Antietam Court
Columbus, GA 31907
E-mail: FrancineM.Foster@gmail.com
Phone: 706.536.6822

Celebrating BCBSGA's 75 years of service with former WellPoint CEO, Angela Braly
Professional info
Diverse Business, Marketing and Communications Manager with achieved success in broadcasting, marketing, corporate communications, and managed healthcare operations. Specialize in developing and implementing creative business solutions by identifying business-specific metrics and effectively interpreting dashboard data analysis.
Talented broadcasting professional with over eighteen years experience producing multimedia informational/promotional content. Highly knowledgeable about news, geography, and politics in the Columbus, Georgia viewing area; energetic and enthusiastic news professional with enormous experience in reporting stories live and on tape; researching, developing, coordinating and writing news script; excellent ability at generating story and series ideas on a regular basis while working under constant deadline pressure. Strategic thinker and not afraid to implement innovative promotional and marketing tactics; Effective communicator, ethical leader and problem solver who builds through teamwork
Work experience
Intrinsic Value Consulting, LLC
Business Management Consultant/Owner
2006 - present
Independent Business Consultant provides a thorough review and analysis of current business practices to provide strategic, unbiased and objective advisory services. Our goal is to solve issues, create value, maximize growth & productivity, as well as, improve the overall business performance of our clients.
Advisory expertise and “best practice” solutions in multiple areas of business operations, marketing and strategic corporate communication
WellPoint, Inc
Manager, GA Enrollment & Billing
Nov. 1998 - Oct. 2012
14+ year career progression in Health Care Insurance industry, culminating in promotion to management position where I was responsible for recruiting, supervising and evaluating the performance for GA Local Enrollment team, GA Local Contract Administration team of 5 professional associates, as well as, offshore processors from 3 offshore vendors (38 domestic exempt and non-exempt associates; 30 offshore vendor processors); Fostered an environment of excellence for a service team that continuously maintained and exceeded BCBS association service goals in production and quality throughout my tenure; Managed all aspects of Local E&B Membership- New Business, Subsequent Enrollment, EET and Employer Access and COBRA; Managed domestic and international vendor relationships to include developing and monitoring service agreements adherance, pricing and invoice reconciliation and payment; Developed training plans and curriculum for associate training in Chennai, India (Cognizant, Accenture) and Montego Bay, Jamaica (ACS, formerly e-Services). Managed an annual operating budget >$1M. Responsible for maintaining and implementing improvements for all electronic enrollment tools and technical interfaces.
Columbus Consolidated Government - CCG-TV
News Anchor/Producer/Community Outreach Show Host
Jan. 2008-Nov. 2009
Responsible for all news content of the Columbus Consolidated Government produced news program, NewsWatch; assign coverage for news events, including news conferences, city council, school board, specialty board and organization meetings, sports and governmental agencies. Anchored and produced weekly community-based news program, News Watch, covering news in Columbus and Fort Benning, GA; responsibilities included research and developing stories, building show rundown, writing copy, reporting, and editing of final show. Host community outreach talk show; booked and conduct interviews of on-set guests on various social political/social issues and community events.Fill-in host for “Urban League On Location” Sunday morning program (WLTZ)
Davis Broadcasting of Columbus Inc.
News/Public Affairs Director & On-Air Personality
Oct. 1999 - September 2002
Co-Host of #1 rated “The Breakfast Jam w/ Michael Soul and Francine Foster; maintained >19% market share (Aribitron); Produced morning and afternoon news breaks for 4 stations radio group; Wrote, produced and voiced commercial and promotional copy; Coordinated lively, creative community outreach events; live remotes, personal appearances, and promotional events; Represented the company as a Media Spokesperson; authored press releases and media packets; Managed planning committees and logistic s for large audience events (attendance >800): Annual Radiothon, Needy Children’s Christmas Party, Family Day in the Park; including logistics planning, talent management, volunteer/street team coordination, tracking/managing budget and reporting expenses.
Raycom Communications
News Programming (Producer/Reporter/Photographer/Editor)
Oct. 1999 - September 2002
Covered overnight breaking news as a member of an award-winning newsteam. Produced and wrote stories for weekday 6AM and noon news programs. Covered news conferences, government and community board meetings. Scheduled on-air guest and conducted interviews. Provided accurate fact-checking for reporter news stories and during election coverage. Ability to maintain a composed, professional, and well-groomed presence on and off camera. Strong videographer with news story writing and editing; excellent ability to generate story and series ideas that interests her targeted audience.
Education
Professional Skills
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Business Management
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Vendor Management
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Virtual Team Management
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Domestic & International Vendor Management
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Call Center WFM
Broadcasting Skills
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Media & Gov't Relations
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Effective Story Pitch
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News Release
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Publicity
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News Conference
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Corporate Spokesperson and Executive interview Prep
Technical Skills
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WINDOWS/iOS
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Microsoft Suite
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Microsoft Visio
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Microsoft Project
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Adobe Creative Cloud Suite
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Virtual Classroom/Meeting
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Salesforce.com
2010 - present
2010 - present
University of Georgia - Terry College of Business
Executive Master of Business Administration
Spring 2014 Graduate (Program Completion- 03/2014)
Columbus State University
Bachelor of Arts, Communications (Concentration- Professional Writing)
Graduation: 05/2008
Professional Affiliations
National Association of Black Journalists
Member
National Association of Professional Women
Member
National Association of Black MBAs
Member
Freelance Experience
Davis Broadcasting Inc. (Intrinsic Value Consulting) – Columbus, GA
Special Event Coordinator (Mrs. Cheryl Davis)
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2008-2012 DBI Women’s Empowerment Luncheon – Manage logistics and venue set-up.
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Media/Publicity Coordinator – Schedule interviews and media coverage; manage public message concerning event. Sent news releases to media outlets.
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Developed revenue generating sponsor and vendor packages
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Event Chairperson - selected event speakers and particpants, arrainged travel and accomodations for guests. Planned and oversaw event design, logistical execution, publicity, and marketing efforts.
Fountain City Classic (Intrinsic Value Consulting) – Columbus, GA
Special Event Marketing/Branding Consultant (Robbie Branscomb – FCC HQ Manager)
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Implemented logistical plans for Tailgate and Columbus Trade Center Vendor Market, Old School Party, Cufflinks and Pearls Young Professional Social, Chairman’s Office and Media Day Luncheon.
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Built and executed marketing strategy aimed at branding and publicizing FCC events to re-educate the community on the educational purpose of the annual event. Managed media and publicity messages to reflect the mission statement and objective of FCC, Inc.
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Assisted in managing the sponsor relationships; ensuring all sponsors received sponsorship packages and tickets.
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Assist with managing duties assigned to volunteer workers.
Christian Women’s Job Corp of Greater Columbus – Columbus, GA
Trainer and Founder/Creative Director of Lydia’s Closet
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Trainer, Life Skills/Career Planning Instructor during CWJCGC's 16-week job-skills training & development program
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Founded Lydia’s Closet Professional Clothing Closet – Manage operation of professional clothing closet; including donations, sponsor, media and client services