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Francine M. Foster (Franki)

Address: 1105 Antietam Court

                Columbus, GA 31907

E-mail:    FrancineM.Foster@gmail.com

Phone:   706.536.6822

Celebrating BCBSGA's 75 years of service with former WellPoint CEO, Angela Braly  

Professional info​

Diverse Business, Marketing and Communications Manager with achieved success in broadcasting, marketing, corporate communications, and managed healthcare operations. Specialize in developing and implementing creative business solutions by identifying business-specific metrics and effectively interpreting dashboard data analysis.

 

Talented broadcasting professional with over eighteen years experience producing multimedia informational/promotional content.  Highly knowledgeable about news, geography, and politics in the Columbus, Georgia viewing area; energetic and enthusiastic news professional with enormous experience in reporting stories  live and on tape; researching, developing, coordinating and writing news script; excellent ability at generating story and series ideas on a regular basis while working under constant deadline pressure. Strategic thinker and not afraid to implement innovative promotional and marketing tactics; Effective communicator, ethical leader and problem solver who builds through teamwork

Work experience
Intrinsic Value Consulting, LLC 
Business Management Consultant/Owner  

​2006 - present

 

Independent Business Consultant provides a thorough review and analysis of current business practices to provide strategic, unbiased and objective advisory services. Our goal is to solve issues, create value, maximize growth & productivity, as well as, improve the overall business performance of our clients.

 

Advisory expertise and “best practice” solutions in multiple areas of business operations, marketing and strategic corporate communication  

 

 

WellPoint, Inc
Manager, GA Enrollment & Billing

Nov. 1998 - Oct. 2012

 

14+ year career progression in Health Care Insurance industry, culminating in promotion to management position where I was responsible for recruiting, supervising and evaluating the performance for GA Local Enrollment team, GA Local Contract Administration team of 5 professional associates, as well as, offshore processors from 3 offshore vendors (38 domestic exempt and non-exempt associates; 30 offshore vendor processors); Fostered an environment of excellence for a service team that continuously maintained and exceeded BCBS association service goals in production and quality throughout my tenure; Managed all aspects of Local E&B Membership- New Business, Subsequent Enrollment, EET and Employer Access and COBRA; Managed domestic and international vendor relationships to include developing and monitoring service agreements adherance, pricing and invoice reconciliation and payment; Developed training plans and curriculum for associate training in Chennai, India (Cognizant, Accenture) and Montego Bay, Jamaica (ACS, formerly e-Services). Managed an annual operating budget >$1M. Responsible for maintaining and implementing improvements for all electronic enrollment tools and technical interfaces. 

 

Columbus Consolidated Government - CCG-TV 
News Anchor/Producer/Community Outreach Show Host

Jan. 2008-Nov. 2009

 

Responsible for all news content of the Columbus Consolidated Government produced news program, NewsWatch; assign coverage for news events, including news conferences, city council, school board, specialty board and organization meetings, sports and governmental agencies. Anchored and produced weekly community-based news program, News Watch, covering news in Columbus and Fort Benning, GA; responsibilities included research and developing stories, building show rundown, writing copy, reporting, and editing of final show. Host community outreach talk show; booked and conduct interviews of on-set guests on various social political/social issues and community events.Fill-in host for “Urban League On Location” Sunday morning program (WLTZ)

 

Davis Broadcasting of Columbus Inc.
News/Public Affairs Director  & On-Air Personality

Oct. 1999 - September 2002

 

Co-Host of #1 rated “The Breakfast Jam w/ Michael Soul and Francine Foster; maintained >19% market share (Aribitron); Produced morning and afternoon news breaks for 4 stations radio group; Wrote, produced and voiced commercial and promotional copy; Coordinated lively, creative community outreach events; live remotes, personal appearances, and promotional events; Represented the company as a Media Spokesperson; authored press releases and media packets; Managed planning committees and logistic s for large audience events (attendance >800): Annual Radiothon, Needy Children’s Christmas Party, Family Day in the Park; including logistics planning, talent management, volunteer/street team coordination, tracking/managing budget and reporting expenses.

 

Raycom Communications 
News Programming (Producer/Reporter/Photographer/Editor)  

Oct. 1999 - September 2002

 

Covered overnight breaking news as a member of an award-winning newsteam. Produced and wrote stories for weekday 6AM and noon news programs. Covered news conferences, government and community board meetings. Scheduled on-air guest and conducted interviews. Provided accurate fact-checking for reporter news stories and during election coverage. Ability to maintain a composed, professional, and well-groomed presence on and off camera. Strong videographer with news story writing and editing; excellent ability to generate story and series ideas that interests her targeted audience.   

 

 

 

Education​
Professional Skills
  • Business Management

  • Vendor Management 

  • Virtual Team Management

  • Domestic & International Vendor Management 

  • Call Center WFM

Broadcasting Skills
  • Media & Gov't Relations

  • Effective Story Pitch 

  • News Release

  • Publicity 

  • News Conference

  • Corporate Spokesperson and Executive interview Prep 

Technical Skills
  • WINDOWS/iOS

  • Microsoft Suite

  • Microsoft Visio 

  • Microsoft Project

  • Adobe Creative Cloud Suite 

  • Virtual Classroom/Meeting  

  • Salesforce.com 

2010 - present

2010 - present

University of Georgia - Terry College of Business
Executive Master of Business Administration 

Spring 2014 Graduate (Program Completion- 03/2014)

 

 

Columbus State University
Bachelor of Arts, Communications (Concentration- Professional Writing)  

​Graduation: 05/2008

 

Professional Affiliations

 

National Association of Black Journalists

Member

 

National Association of Professional Women

Member

 

National Association of Black MBAs

Member
 

Freelance Experience

 

Davis Broadcasting Inc. (Intrinsic Value Consulting) – Columbus, GA

Special Event Coordinator (Mrs. Cheryl Davis)

 

  • 2008-2012 DBI Women’s Empowerment Luncheon – Manage logistics and venue set-up.

  • Media/Publicity Coordinator – Schedule interviews and media coverage; manage public message concerning event. Sent news releases to media outlets. 

  • Developed revenue generating sponsor and vendor packages 

  • Event Chairperson - selected event speakers and particpants, arrainged travel and accomodations for guests. Planned and oversaw event design, logistical execution,  publicity, and marketing efforts. 

 

 

Fountain City Classic (Intrinsic Value Consulting) – Columbus, GA

Special Event Marketing/Branding Consultant (Robbie Branscomb – FCC HQ Manager)

 

  • Implemented logistical plans for Tailgate and Columbus Trade Center Vendor Market, Old School Party, Cufflinks and Pearls Young Professional Social, Chairman’s Office and Media Day Luncheon.

  • Built and executed marketing strategy aimed at branding and publicizing FCC events to re-educate the community on the educational purpose of the annual event. Managed media and publicity messages to reflect the mission statement and objective of  FCC, Inc. 

  • Assisted in managing the sponsor relationships; ensuring all sponsors received sponsorship packages and tickets.

  • Assist with managing duties assigned to volunteer workers. 

Christian Women’s Job Corp of Greater Columbus – Columbus, GA

Trainer and Founder/Creative Director of Lydia’s Closet

 

  • Trainer, Life Skills/Career Planning Instructor during CWJCGC's 16-week job-skills training & development program 

  • Founded Lydia’s Closet Professional Clothing Closet – Manage operation of professional clothing closet; including donations, sponsor, media and client services

© 2014 by FRANKI FOSTER of Intrinsic Value Consulting, LLC 

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